Project Description

  • As part of New Venture Creation class in my MBA program, created a business from idea to pitch
  • Identified an unsolved issue in the cosmetology industry — students, instructors, and schools were not integrated technologically
  • Designed a tech service to “bridge” the gap in trade schools, beginning with the cosmetology industry
  • Produced business plan to showcase problem and solution and developed a marketing plan, pro forma, and break-even analysis to determine profitability of the venture
  • Created graphics for paper and slide deck and mock-up of website
  • Pitched the idea to venture capitalists in Austin at Capital Factory